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Moz's Beginner's -level course on how to turn comprehensive beginner-level content into a link magnet. According to SEMrush, the guide not only has backlinks from over 1,700 RDs, but it also surpassed the homepage to become the most visited page on the site.
"What is...?"
The initial content does not have to be as extensive and complete cayman islands whatsapp data as the Moz Guidelines to be linkable. It can be as simple as defining an industry term or concept.
Moz’s meta description page, which has backlinks from 244 RDs, is a concrete example of an authoritative yet simple answer to “What is this?” ask
Another example is the query "What is the Paleo diet" in Google, which had 731 links from 228 RDs. This is not a 10,000-word academic paper on the Paleo diet. Instead, this is the short answer to the question. Over the past few years, this page has been a great resource for anyone writing about the Paleo diet.
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If there is already enough high-level, defining content on topics related to your vertical, consider creating content around emerging terms and concepts that are not yet widely understood but may soon become mainstream.
What's the best example? Create the authoritative explanation of content marketing before the world knows what content marketing means. Example: The Content Marketing Institute’s “What is content marketing?” page saw a significant increase of 12,462 links from 1,100 root domains.
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