|
|
Advertising campaigns more effectively. By creating high-quality campaigns that are well suited to your audience and the terms they search for, you can increase the visibility of your products online. If you carefully analyze how your customers search for products and what the entire purchasing process looks like for a given product category, you will be able to increase your sales. When your account has a well-thought-out and logical layout, identifying more and less profitable areas of promoting your e-commerce is not a big challenge. Based on data analysis, you systematically make appropriate decisions related to advertising. An advertising account in an e-commerce store First,
define your business goals. Decide whether your priority is to sell products, expand your audience or increase brand awareness. Think about what your biggest priority is, which will help you divide your advertising budget later. Different types of Middle East Mobile Number List campaigns will help you achieve the above-mentioned goals, so it is important not to limit yourself to just one and test many solutions. Product The first and most logical hint when creating an account structure should be the category tree in your online store.
Find out which categories are selling best and carve them out into a separate campaign - this is where you'll want to allocate more of your budget. Do keyword analysis in Planner and check how users search for your products. If there are several methods, create a separate ad group or campaign for each of them. Also consider what stage of the sales funnel your customer is at when he or she enters a given phrase into the search engine. If he is looking for an entire product category because he is undecided about what he wants to buy, offer him a page with the entire category. If he is determined to buy a specific brand, shorten his .
|
|
發表於 15:21:02